Alchemic Silver Shampoo - 90ml Sensitive Skin I reach for it when

I reach for it when a client wants effortless

Ask your stylist at our River North studio and we’ll show you

It locks a style in place but brushes out soft

then massage and brush through

Alchemic Silver Shampoo - 90ml Sensitive Skin I reach for it whenThis is the purple shampoo I lean on for platinum, silver, and cool blonde clients. It deposits a violet tone that neutralizes the brassy yellow that creeps back in between appointments, so your blonde stays bright, clean, and cool instead of going warm and dull. Use it in place of your regular shampoo once or twice a week lather, leave it on a few minutes for more toning or rinse sooner for less, then follow with conditioner. Its essential for