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Whether youre targeting bass in freshwater or battling big predators offshore, PowerPros durability and abrasion resistance ensure it performs flawlessly in even the harshest environments

This is also true for most reels

Nomad created a new size class of the Chug Norris for SoCal anglers, said Ali

As Global brand director of G-Star RAW Shubhankar Ray, put it in his inspirational talk at Design Indaba Conference 2015: A brand has got to stand for something in the 21 century to survive, because if you dont stand for something you fall for anything. Naturally as advocates for innovative design projects and particularly those that that double as conservation efforts, here at Design Indaba we have followed these stories closely